:root {
  --bg: #fffaf6;
  --card: #ffffff;
  --ink: #3a2e2e;
  --sub: #85736e;
  --line: #f0e2de;
  --crimson: #a8243b;
  --gold: #b8975a;
  --blush: #fbedef;
  --cta: #e2557a;
  --cta-dark: #c63d63;
  --serif: "Shippori Mincho", "Hiragino Mincho ProN", serif;
  --sans: "Zen Kaku Gothic New", "Hiragino Sans", sans-serif;
}
* { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; }
body { margin: 0; background: var(--bg); color: var(--ink); font-family: var(--sans); line-height: 1.75; }
img { display: block; max-width: 100%; }
.page { max-width: 480px; margin: 0 auto; background: var(--bg); padding-bottom: 96px; }
.wrap { padding: 0 16px; }

/* 1. ファーストビュー */
.hero img { width: 100%; height: auto; }

/* 2. 権威性の3つの実績 */
.badges { display: grid; grid-template-columns: repeat(3, 1fr); gap: 2px; padding: 8px 6px 0; }
.badge { position: relative; text-align: center; padding: 4px 16px 6px; }
.badge::before, .badge::after { content: ""; position: absolute; top: 2px; bottom: 0; width: 18px; background: url(images/laurel-left.png) center / contain no-repeat; }
.badge::before { left: 0; }
.badge::after { right: 0; background-image: url(images/laurel-right.png); }
.badge .label { font-family: var(--serif); font-weight: 700; font-size: 11px; color: var(--ink); white-space: nowrap; border-bottom: 1px solid #e6d9c8; padding-bottom: 2px; }
.badge .num { font-family: var(--serif); font-weight: 800; color: var(--crimson); line-height: 1; margin-top: 6px; white-space: nowrap; display: flex; align-items: flex-end; justify-content: center; gap: 1px; }
.badge .num b { font-size: 32px; font-weight: 800; letter-spacing: -.02em; }
.badge .num b.long { font-size: 24px; }
.badge .num small { font-size: 11px; color: var(--ink); font-weight: 700; line-height: 1.2; padding-bottom: 2px; }
.badge .num small.stack { display: inline-flex; flex-direction: column; align-items: flex-start; }

/* 3. ページの見出し */
.lead { text-align: center; margin: 24px 0 0; font-family: var(--serif); font-weight: 700; font-size: 22px; line-height: 1.5; }
.lead em { font-style: normal; color: var(--crimson); }

/* ボタン */
.cta { display: flex; align-items: center; justify-content: center; gap: 8px; width: 100%; min-height: 60px; margin: 20px 0 8px; padding: 12px 20px; border-radius: 999px; background: var(--cta); color: #fff; font-weight: 700; font-size: 17px; text-decoration: none; box-shadow: 0 4px 0 var(--cta-dark); transition: transform .1s, box-shadow .1s; }
.cta:active { transform: translateY(3px); box-shadow: 0 1px 0 var(--cta-dark); }
.cta svg { width: 18px; height: 18px; flex-shrink: 0; }

/* 理由づけ①②③ */
.pitch { text-align: center; margin-top: 36px; }
.pitch h3 { font-family: var(--serif); font-weight: 700; font-size: 19px; line-height: 1.6; margin: 0 0 10px; }
.pitch h3 em { font-style: normal; color: var(--crimson); }
.pitch p { font-size: 14px; margin: 0; color: var(--ink); }
.pitch p + p { margin-top: 10px; }
.pitch .cta { margin-top: 16px; }
.pitch.last { background: var(--blush); border-radius: 20px; padding: 28px 16px 12px; margin-top: 40px; }
.pitch.last .soft { color: var(--sub); }

/* 見出し */
.sec { margin-top: 44px; }
.sec-title { text-align: center; font-family: var(--serif); font-weight: 700; font-size: 20px; margin: 0 0 4px; }
.sec-title em { font-style: normal; color: var(--crimson); }
.sec-sub { text-align: center; color: var(--sub); font-size: 13px; margin: 0 0 16px; }
.ornament { display: block; margin: 0 auto 8px; width: 64px; height: 10px; }

/* 5. 10kg以上（横スワイプ） */
.best { display: flex; gap: 12px; overflow-x: auto; scroll-snap-type: x mandatory; padding: 4px 16px 12px; margin: 0 -16px; scrollbar-width: none; }
.best::-webkit-scrollbar { display: none; }
.best-card { flex: 0 0 78%; scroll-snap-align: center; background: var(--card); border: 1px solid var(--line); border-radius: 16px; overflow: hidden; text-align: left; padding: 0; font: inherit; color: inherit; cursor: pointer; }
.best-card img { width: 100%; aspect-ratio: 4 / 3; object-fit: cover; background: var(--blush); }
.best-body { padding: 12px 14px 14px; }
.best-kg { font-family: var(--serif); font-weight: 800; color: var(--crimson); font-size: 32px; line-height: 1.1; }
.best-kg small { font-size: 14px; color: var(--ink); margin-left: 6px; font-weight: 700; }
.best-attr { font-size: 12px; color: var(--sub); margin-top: 2px; }
.best-hook { font-size: 14px; margin-top: 8px; line-height: 1.6; }
.best-more { font-size: 12px; color: var(--cta-dark); margin-top: 8px; font-weight: 700; }
.dots { display: flex; justify-content: center; gap: 6px; }
.dots span { width: 6px; height: 6px; border-radius: 50%; background: var(--line); }
.dots span.on { background: var(--crimson); }

/* 7. 年代タブ */
.tabs { position: sticky; top: 0; z-index: 5; display: flex; gap: 6px; overflow-x: auto; padding: 10px 16px; margin: 0 -16px 12px; background: rgba(255, 250, 246, .96); backdrop-filter: blur(6px); scrollbar-width: none; }
.tabs::-webkit-scrollbar { display: none; }
.tab { flex: 0 0 auto; min-height: 40px; padding: 0 16px; border-radius: 999px; border: 1px solid var(--line); background: var(--card); color: var(--ink); font: inherit; font-size: 14px; font-weight: 500; cursor: pointer; }
.tab[aria-pressed="true"] { background: var(--ink); color: #fff; border-color: var(--ink); }
.tab .count { font-size: 11px; opacity: .7; margin-left: 4px; }

/* 7. 声のカード（閉じた状態） */
.voice { background: var(--card); border: 1px solid var(--line); border-radius: 16px; margin-bottom: 12px; overflow: hidden; }
.voice-head { display: block; width: 100%; text-align: left; background: none; border: 0; padding: 14px; font: inherit; color: inherit; cursor: pointer; }
.voice-top { display: flex; gap: 12px; }
.voice-thumb { width: 84px; height: 84px; flex-shrink: 0; border-radius: 10px; object-fit: cover; background: var(--blush); }
.voice-hook { font-weight: 700; font-size: 15px; line-height: 1.6; margin: 0; }
.voice-result { display: flex; align-items: baseline; gap: 10px; margin-top: 12px; padding-top: 10px; border-top: 1px dashed var(--line); }
.voice-kg { font-family: var(--serif); font-weight: 800; color: var(--crimson); font-size: 30px; line-height: 1; }
.voice-kg span { font-size: 15px; margin-left: 1px; }
.voice-fat { font-size: 13px; color: var(--ink); }
.voice-fat b { font-family: var(--serif); color: var(--crimson); font-size: 16px; }
.voice-meta { display: flex; justify-content: space-between; align-items: center; margin-top: 6px; font-size: 12px; color: var(--sub); }
.voice-toggle { color: var(--cta-dark); font-weight: 700; display: inline-flex; align-items: center; gap: 2px; }
.voice-toggle svg { width: 14px; height: 14px; transition: transform .2s; }
.voice[data-open="true"] .voice-toggle svg { transform: rotate(180deg); }

/* 7. 声のカード（開いた状態） */
.voice-body { display: none; padding: 0 14px 18px; }
.voice[data-open="true"] .voice-body { display: block; }
.voice-photos { display: grid; gap: 8px; }
.voice-photos img { width: 100%; border-radius: 10px; background: #fff; }
.voice-story { margin-top: 14px; }
.voice-story p { margin: 0 0 12px; font-size: 15px; line-height: 1.9; }
.voice-numbers { background: var(--blush); border-radius: 12px; padding: 12px 14px; text-align: center; font-family: var(--serif); font-weight: 800; color: var(--crimson); font-size: 22px; line-height: 1.4; }
.voice-numbers small { display: block; font-family: var(--sans); font-weight: 500; font-size: 12px; color: var(--sub); }
.voice-graphs { display: grid; grid-template-columns: 1fr 1fr; gap: 6px; margin-top: 10px; }
.voice-graphs img { width: 100%; border-radius: 8px; background: #fff; border: 1px solid var(--line); }
.voice-message { margin-top: 16px; padding-top: 14px; border-top: 1px dashed var(--line); }
.voice-message .label { font-size: 12px; color: var(--gold); font-weight: 700; letter-spacing: .04em; }
.voice-message p { margin: 2px 0 0; font-family: var(--serif); font-weight: 700; font-size: 16px; line-height: 1.7; }

.more { display: block; width: 100%; min-height: 48px; margin: 4px 0 0; border-radius: 999px; border: 1px solid var(--line); background: var(--card); font: inherit; font-weight: 700; color: var(--ink); cursor: pointer; }
.more[hidden] { display: none; }
.disclaimer { font-size: 11px; color: var(--sub); text-align: center; margin: 24px 0 0; line-height: 1.7; }

/* 画面下に固定するボタン */
.sticky { position: fixed; left: 0; right: 0; bottom: 0; z-index: 10; padding: 10px 16px calc(10px + env(safe-area-inset-bottom)); background: rgba(255, 250, 246, .96); border-top: 1px solid var(--line); transform: translateY(110%); transition: transform .25s; }
.sticky.show { transform: none; }
.sticky .cta { max-width: 448px; margin: 0 auto; min-height: 52px; font-size: 16px; }
@media (prefers-reduced-motion: reduce) { * { transition: none !important; scroll-behavior: auto !important; } }